Current Issue

Over the years, I’ve written about what I call the Apple Effect, or what will be the inevitable mass copying of Apple by the OEMs it has left in its financial wake. When your competitor’s margins are typically in the 40% range, give or take a couple points, and yours are, well, below 0%, it does make sense to study what they are doing right and emulate where you can.

Read more: Hung Up on BlackBerry

We started this year wanting to stress the innovation that is occurring in electronics, often below the radar of the masses. Twelve months later, we find even ourselves a bit stunned at the depth and breadth of what we uncovered.

Read more: Taking Chances

Mike Buetow

Due to an illness, I jumped in to co-chair a session at SMTAI. In doing so, I had the pleasure of spending a little time with a longtime industry machine designer. Afterward, he asked an interesting question:

Read more: A View from the Bottom

Mike Buetow

In the course of nearly 20 years in tech journalism, I’ve had the opportunity to talk to some very interesting people. Like, for example, when I received a call from one Jerry Falwell Jr. (the son of that Falwell), who wanted to know if an idea on printed circuit design that had been donated to his father’s Liberty University was worth patenting. (It wasn’t.)

Read more: Ruling Classes

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