BOISE, ID — SwellFox, Inc. has announced the launch of its educational engineering platform CircuitBread.com. CircuitBread aims to make electronics, embedded systems, and electrical engineering easily accessible to anyone – from the general interest hobbyist or student to the seasoned expert – through the creation and publication of free electrical engineering resources ranging from content to tools.

"At SwellFox, we share a passion for education. We ultimately uncovered a common desire to create a free, easy-to-use engineering platform for students and engineers of all levels. We wanted CircuitBread to be among the highest quality singular sources for people to become familiar with electronics," said Joshua Bishop, CEO and lead engineer at SwellFox. "We bootstrapped the entire operation, drawing on our experience developing creative and marketing solutions for technology companies. I’m proud of what we’ve accomplished but we’re just getting started. We continue to learn from user feedback and improve what we publish to increase the content’s usability."

"From the beginning we wanted to look beyond traditional media and focus on delivering the best experience for our users by utilizing the latest technologies for streaming video, social media, instant messaging, and mobile friendly web browsing," said SwellFox Co-Founder and Lead Designer Laren Dubkowski.

Since its soft launch, CircuitBread has amassed a following of visitors from North and South America, Europe, Asia, Africa, and Oceana, and has seen a 50% year-over-year rise in site traffic and a growing number of social media followers. The site's YouTube subscriber base has also grown to reach over 60,000.

"Users come to CircuitBread to learn the basics about microcontrollers, op-amps, and resistors. They also come to use the tools and reference materials that they need regularly in their careers. Regardless of the skill level, however, we strive to ensure all tools and content are accurate and useful," said Bishop.

The platform’s primary resources include:

• Tutorials
• Tools
• Textbooks
• Study Guides
• Equations
• FAQs

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