WESTFORD, MA – Zuken USA, Inc., a leader in electrical and electronic design software, is excited to announce that the renowned drummer and motivational speaker, Mark Schulman, will be the keynote speaker at this year's Zuken Innovation World Americas (ZIW) conference, co-located with integrate24. Scheduled for September 17-19, 2024, in the vibrant city of Cleveland, Ohio, the conference aims to bring together the brightest minds in the PCB, Wire Harness, and Digital Engineering fields.

For 30 years, Mark Schulman has been a first-call drummer for world-class rock and pop artists. He was voted "Top 3 Pop-Rock Drummers" in the Modern Drummer Reader's Poll in 2014 and has played four record-breaking world tours with P!NK. Mark's resume is a "Who's Who" of international rock and roll royalty including acts such as Cher, Billy Idol, Foreigner, Sheryl Crow, Stevie Nicks, Beyoncé and many other world-class artists.

Great performers in business are called rockstars, but true rockstars can teach the business world a lot about leadership, teamwork, resilience, engagement, and performing at the highest levels. Schulman's ultra-high-energy presentation is where music, video, audience interaction, and the secrets of rockstar performance collide. He inspires audiences to hack the rockstar attitude embracing these five words– there are no small moments. Mark's keynote shows the audience how creating an attitude shift–and viewing what they're doing everyday as a performance–will literally change lives.

"This year's Zuken Innovation World Americas, co-located with integrate24, promises to be an exceptional gathering of minds and talents," said Bob Potock, Vice President of Marketing at Zuken USA, Inc. "Having Mark Schulman join us as the keynote speaker underscores our commitment to providing leading-edge technological education and insights while inspiring our attendees to achieve successes in their professional and personal lives."

The collaboration between ZIW and integrate24 highlights a unique opportunity for engineering professionals to explore the latest trends, technologies, and challenges in electrical and electronic design and integration, digital engineering, systems engineering, and model-based design. Attendees can expect a comprehensive agenda comprising seven concurrent learning tracks along with free product training and product certification. Also of note, the second annual World Championships of Systems Architecture and Modeling will take place during the event.

For more information and to register for Zuken Innovation World Americas + integrate24, please visit https://event.zuken.com/event/ZIW-integrate24/summary 

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