EL SEGUNDO, CASamsung Electronics Co. Ltd. held onto its lead in the global television market in the second quarter, thanks to its strength in LCD-TV shipments, according to iSuppli Corp.
The South Korean electronics giant managed a 12.4% market share in the overall television unit shipments, with fellow Korean firm LG Electronics coming in second with 11.4%, Philips in third with 7.1%, Sanyo in fourth with 6.3% and TCL taking the fifth rank with a 5.6% share, iSuppli says. China’s TCL, the one-time leader, continued to lose ground in the market as shipments slowed, following the end of the New Year’s shopping season.
The overall television market will expand at a CAGR of 4% between 2007 and 2011 for unit shipments, and 5% for revenue. iSuppli forecasts overall global television shipments will grow to 245.5 million units by 2011, up 15% from 2007 and up 22% from 2006.
It isn’t news that CRT-TV units, revenues and average selling prices will decline during the next five years because of a lack of consumer interest, waning OEM production and rising consumer demand for LCD-TVs and other flat-panel sets, iSuppli states.
What is news is that there are still regional markets for CRT TVs, the firm adds.

The Asia/Pacific region is leading the way with 37% of total CRT-TV shipments in the second quarter, following by China with 21% and Europe with 15%. India is becoming the largest market for CRT TVs in the Asia/Pacific region, as slimmer CRTs encourage consumers to buy, says iSuppli.
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