BARCELONA - Broadcom Corporation has announced a new HEDGE reference design platform for developing next-generation for mass consumer smartphones. The reference design is reportedly based on the company’s 65 nanometer single-chip dual-core HSDPA + EDGE multimedia baseband processor, and integrates several communications functions in a single platform.

According to company information, the new HEDGE reference design platform combines an HSDPA baseband modem that incorporates audio and multimedia processors with a Category 8 HSDPA 7.2 Mbps modem, joining them on a single monolithic chip.  The platform provides support for the three mobile operating systems. Features include the company's Bluetooth, Wi-Fi, GPS and FM radio technology, along with digital image processing that features support for an up to 3.2 megapixel camera. With this integration, the new reference design platform is said to require less board space with lower cost and power usage.

Bringing our various technologies together on a single reference design platform is a strong achievement, made possible by the breadth of our product portfolio and the strength of our engineering capabilities." says Michael Civiello, Senior Director of Marketing.

CARLSBAD, CA - Asymtek announced that Michel van de Vijver has been promoted to general manager Asymtek, Europe. Van de Vijver joined the company in 2000 as European sales and marketing manager.

Van de Vijver will be responsible for European operations including applications engineering, sales, service, and support for dispensing and conformal coating products. He will also oversee the region’s distributor network, and work with regional sales managers and technical support departments.

“Asymtek has been the leader in dispensing technology and innovation throughout Europe,” said van de Vijver. “I look forward to working together with our customers to help them achieve their dispensing goals.”

Van de Vijver brings extensive international technical sales and marketing experience to the GM position. Prior to joining Asymtek, he was the sales manager for VCST Industrial Products. Van de Vijver received his degree in engineering from TH Groep T in Leuven, Belgium.