WASHINGTON -- Calling innovation "endangered," the Consumer Electronics Association announced a plan to organize widespread Congressional lobbying to advance the interests of new technology.

The so-called Innovation Movement will channel the interests of tech companies and enthusiasts to prod legislators for bills that promote American jobs and spur new technology, CEA said. 

"Innovation is vital to the American economy and innovation is the brightest hope for our future. We hope to activate, energize and educate our Innovation Movement members to speak out and speak up on legislation and policies that are not working for America," CEA said. "Joining the movement will allow the participants to support legislation that will grow the tech industry and bring our put our economy back on track."

The CEA formulated six "principles" of the movement in a so-called Innovation Checklist and is urging Congress to use the criteria when evaluating every legislative proposal. The checklist asks:

CEA is a trade group with some 2,000 member companies.