| Process Efficiency and Your Brand |
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| Written by Susan Mucha | |||
| Wednesday, 30 January 2013 02:20 | |||
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Is your company evolving as fast as technology is?First quarter is always a great time to review business practices and consider improvements. In the EMS industry, this is more important than ever. The past few years have brought few manufacturing equipment technology leaps, but information technology resources and tools have opened the doors to more efficient project data migration, project status visibility and overall data access. The trend of supply-base rationalization in terms of lowest total cost continues. And demand variation continues to drive both internal management challenges and greater competition. In short, if you haven’t analyzed process efficiency (including business process efficiency) and your strategy for brand differentiation in a few years, this is a good time to do it.
Most companies have had all or some elements of these systems in place for years. The key to driving competitive advantage is finding ways to utilize the systems in ways that provide measurable customer benefits and, most important, help eliminate inefficiencies present in more manual processes. Telling customers you have Valor, Agile, Aegis or other comprehensive packages isn’t as powerful as demonstrating how use of those systems has shortened project launch time, reduced material liability or identified an obsolescence issue before it became a component shortage. The quality of team and the value of the results driven by creative system implementations are differentiators, and that type of “sales pitch” is difficult to replicate. Susan Mucha is president of Powell-Mucha Consulting Inc. (powell-muchaconsulting.com), and author of Find It. Book It. Grow It. A Robust Process for Account Acquisition in Electronics Manufacturing Services; This e-mail address is being protected from spambots. You need JavaScript enabled to view it .
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| Last Updated on Wednesday, 30 January 2013 22:33 |
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