ATLANTA, GA, Jan. 21, 2005 — UP Media Group Inc. (UPMG) is pleased to announce that it has hired two new employees to help the company with its 2005 advertising sales and circulation efforts, and has promoted an assistant editor to associate editor.

"2005 is going to be a growth year for us, and this announcement reflects our commitment to customer service," said UPMG President Pete Waddell. "We want to make sure that we have the resources to continue providing our clients with the highest possible level of customer service."

Kamden Robb has been hired for the new position of sales assistant. In this position, Robb will support the advertising sales efforts of Circuits Assembly National Sales Manager Susan Jones and Printed Circuit Design & Manufacture National Sales Manager Wes Gifford. Robb has a B.A. in management and a certificate in operations from Georgia Tech. He most recently worked as an account manager for NAMPAC, North America's largest supplier of industrial plastic packaging products.

"It's great to be a member of the UP Media Group family," said Robb. "And I am looking forward to learning more about the industry as I assist Wes and Susan with sales."

Daniel Waddell has been hired for the new position of circulation assistant. Waddell will support UPMG's circulation efforts during 2005, which will be spearheaded by Director of Audience Development Jennifer Schuler.

"I look forward to learning about circulation and how it fits into our core business," said Waddell. "I see this job as a unique opportunity for personal and professional growth and development."

Robin Norvell, assistant editor of Circuits Assembly, has been promoted to associate editor. She will continue to work with Circuits Assembly Editor-in-Chief Mike Buetow. Norvell began working for UPMG as an editorial assistant in 2002, after receiving a B.A. with highest honors in English and history from Emory University. She was promoted to assistant editor after only six months. Norvell now edits all of Circuits Assembly's columns and Web site news updates. She also writes articles for Circuits Assembly and PCBUPdate.com, UPMG's online newsletter.

"I have been privileged to work for UP Media Group during the last few years, and I have especially enjoyed the time spent covering board assembly," said Norvell. "I am excited to take on a new role at Circuits Assembly, and I look forward to the challenges that this position and the changing PCB industry have to offer."