WILSONVILLE, OR - Mentor Graphics Corporation has announced the promotion of Simon Bloch to VP and general manager of the Design and Synthesis Division.

Bloch is responsible for Mentor Graphics’ field programmable gate array (FPGA) and Electronic System Level (ESL) design and synthesis products. He is based in the company’s San Jose offices and reports to Gregory K. Hinckley and CEO Walden C. Rhines.

“Simon’s leadership in building worldwide product teams coupled with years of experience in design technologies makes him an ideal person for the position,” said Hinckley.

Bloch joined the company in 2002, and prior to that founded Aristo Technology.  He has also held senior positions at Compass Design, VLSI Technology and Daisy Systems. Bloch earned a bachelor’s degree in electrical engineering from Tel Aviv University.